11Giraffes
11Giraffes is a Charlotte, North Carolina-based digital signage software company operating a SaaS platform for content management, scheduling, and presentation of digital signage, interactive media, and in-store music/audio messaging. Originally founded in 2001 as The Elevator Company (later The Elevator Channel), a DOOH narrowcasting specialist, it rebranded as 11Giraffes and pivoted toward a self-serve, cloud-based signage platform sold through a large North American value-added reseller and dealer network.
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11Giraffes' core offering is a cloud-based SaaS platform unifying several modules:
- Digital Signage — content scheduling, templates, automated video ingestion, dayparting, and enterprise-level scheduling across single or multi-location networks
- Interactive — touch-screen and interactive kiosk-style content, including wayfinding and touch integrations (e.g., with Elo hardware)
- Music and Audio Messaging — in-store and on-hold audio/messaging capabilities bundled into the same platform
- Monitor & Report (Scheduling) — network monitoring and reporting tools for content compliance and playback verification
- Synchronized Video Wall — large-format video wall solution supporting over 200 synchronized full-HD displays in flexible shapes and orientations
- Media Players — certified hardware compatibility with Samsung SSP, NEC OPS, Philips SoC, Seneca, Lanner, and Google Chrome-based devices
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