FRAMEN
FRAMEN is a Berlin-founded media-tech scale-up that operates a two-sided platform for indoor Digital-Out-of-Home (DOOH) advertising, connecting venue operators (gyms, hotels, coworking spaces, and retail) with brand advertisers via a freemium content management system and a programmatic Ads Manager. Majority owned by Axel Springer SE, the company distributes premium editorial and entertainment content while monetising over 50,000+ screens across 20-32+ countries worldwide.
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FRAMEN's portfolio centres on a two-sided marketplace for indoor DOOH:
- Screen Manager (CMS) — free cloud-based content management for venue operators, with playlist scheduling, weather, news feeds, tickers, and social/polls, compatible with Android TV and Amazon Fire OS.
- Ads Manager — self-serve programmatic DOOH booking and campaign platform for advertisers with contextual targeting and real-time reporting, integrated with DSPs via VIOOH.
- FRAMEN 4K Box — proprietary Android-based plug-and-play hardware dongle turning any display into a managed FRAMEN screen in minutes.
- Tiered pricing: Free, Premium (€5/screen/month), and Enterprise (€30/screen/month, including a 43" display and installation).
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