ICT AG
ICT AG is a leading German ProAV and digital signage systems integrator, headquartered in Kohlberg near Stuttgart, with offices in Berlin, Munich, Cologne, and Frankfurt. Founded in 1988, the company provides permanent media technology installations, large-format ProAV equipment rental, TV & film production services, and bespoke custom solutions — all under one roof. In June 2025, Belgian-French IT group Econocom acquired a 70% majority stake in ICT AG, integrating it into a pan-European ProAV and digital signage group targeting €300 million in combined revenue.
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ICT AG's portfolio spans five integrated service lines, all supported by a full LifeCycle services wrapper:
- Permanent Installations (Festinstallation): Custom media technology stagings for retail stores, showrooms, corporate museums, driving simulation environments, and hybrid studio locations — from concept through commissioning and long-term managed operations.
- Rental (Vermietung): A large ProAV rental park of LED walls, camera systems, crane systems, and staging technology for trade fairs and events worldwide, including hybrid communication formats via HybridStudios.
- TV & Film: Media technology for TV shows (e.g. Bambi Award ceremony), corporate studios, advertising productions, and virtual production via the HALOSTAGE facility in Berlin/Babelsberg — Germany's only flexible-shape LED volume for film production.
- Custom Solutions (Individuallösungen): Bespoke hardware and software development including kinetic and sensor-controlled displays, generative content systems, RFID-triggered interactive tools (ICT SmartPoints for trade fairs), and virtual brand worlds — delivered through an in-house software department and media mechanics workshop.
- Services (Betrieb): Full lifecycle services layer covering consulting, project management, remote/on-site hotline support, preventive maintenance, and content management; for complex installations, dedicated on-site specialist teams are deployed (e.g. 13-person BMW Welt team).
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