Quividi
Quividi is the pioneer and self-described World's #1 in AI and computer vision-based platforms for real-time, privacy-compliant audience measurement and shopper engagement across Digital Out-of-Home (DOOH) and retail media. Its platforms analyse billions of anonymous shoppers monthly across tens of thousands of screens and points of purchase (POP), serving DOOH media owners, retailers, and brands globally. Headquartered in Paris, France with a commercial presence in San Diego, Quividi has been active for nearly two decades and is accelerating expansion into the rapidly growing in-store retail media measurement segment.
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Quividi offers two primary SaaS platforms and a suite of modular extensions:
- Audience Measurement Platform (AMP): AI and computer vision platform for real-time anonymous audience measurement across DOOH screens — providing high-fidelity impression data (pedestrian and vehicle counts, demographic estimation, dwell time) for media owners and advertisers. Integrates with programmatic pDOOH exchanges and CMS platforms.
- Performance Merchandising Platform (PMP): In-store analytics platform measuring shopper engagement, demographics, and conversion behaviours at point-of-purchase (POP) displays and retail media touchpoints.
- Extensions: Programmatic (pDOOH SSP/DSP data feeds), Audience per Content (campaign-level measurement), Interactivity (sensor-triggered interactive content), Extrapolation (statistical modelling for unmeasured screens), Campaign Intelligence / Navigator dashboards (diagnostic and predictive analytics), and VidiCenter API (developer data access).
- BrightSign Player integration extends hardware compatibility; a Data Academy provides educational resources for customers.
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