Vertiseit AB
Vertiseit AB is a Swedish-listed In-store Experience Management (IXM) platform company and self-proclaimed #1 digital in-store platform company in Europe, operating through subsidiaries Dise, Grassfish, Visual Art, MDT, and — following a transformative May 2026 acquisition — Scala. The group delivers SaaS-based digital signage and IXM platforms that bridge physical and digital retail touchpoints, serving global brands and leading retailers across more than 70 markets. Listed on Nasdaq First North Growth Market since 2019, Vertiseit reported full-year 2025 net revenue of SEK 676 million with a 16% adjusted EBITDA margin and a 48% ARR CAGR since 2012.
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Vertiseit's portfolio is structured around its In-store Experience Management (IXM) platform concept, delivered through five distinct subsidiary brands:
- Dise — Cloud-native, device-agnostic digital signage CMS designed for a global partner community; open, partner-first SaaS platform for mid-market brands and retailers; following the Scala acquisition, Dise will absorb and modernise Scala's installed base.
- Grassfish IXM Aqua — Enterprise-grade IXM platform with embedded consulting and professional services; targets large retailers and brands requiring deep system integration, AI-enabled personalisation, and omnichannel orchestration; customers include BMW, Porsche, O2 Telefonica, Commerzbank, Lufthansa, SPAR.
- Visual Art — Award-winning digital in-store platform combined with a full-service creative and concept agency; offers content creation, campaign management, and in-store audio (via the Muse/StokedAI integration) for premium retail environments.
- MDT (mdt Medientechnik GmbH) — German-market digital in-store CMS SaaS, primarily partner-delivered; notable clients include Deutsche Telekom and McDonald's Germany; integrated into Grassfish.
- Scala (acquired May 2026) — Pioneer digital signage software platform with decades of global installed base and millions of worldwide licenses; to be repositioned as a modern SaaS offering under Dise's partner-first strategy.
- StokedAI / Muse — GenAI and in-store audio capabilities integrated into the Visual Art and Grassfish platforms.
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